Good messaging may well not produce good policy, but bad messaging is bad politics--and leads to lost elections:
Eschaton: The Impotence Of Jibber Jabber: Floating around out there is the basic idea that the presidential bully pulpit isn't very powerful. I can accept that no amount of presidential jibber jabber can force through policy (might be true, might not, but a reasonable argument). So, then, the entire point of presidential jibber jabber is simply the politics. It isn't the package, it's the advertising. Fair enough. Has the focus on cutting the deficit for the past 20 months or so really been good politics?