I am of the view that a surprisingly large chunk of American (and British) political history from 1990-2020 may well turn out in historians' future judgments to revolve around Rupert the Kingmaker, in a role analogous—but in a really weird way—to the role of the Earl of Warwick in the Wars of the Roses.

As David Frum once put it: "We thought that Fox News worked for us, but then we learned that we worked for Fox News".

Thus the Murdoch succession—the transition from Rupert the Decider to Lachlan the Decider may well be a key moment. Rupert thinks it is a huge joke to boost his fortune by scaring the piss out of his viewers and so glueing their eyeballs to the screen so they can be sold fake diabetes cures and overpriced gold funds. Rupert thinks this is a huge joke even though—or, rather, especially because—it leads to him getting lots of side-eye from his peers.

Lachlan is likely to value the side-eye less, if it all, and value being one of the great-and-good in good standing more: Steve M.: Is This Why Fox Suspended Jeanine Pirro?: "I don't believe there'll really be major changes at Fox. I think the hope is that small, insignificant steps will bamboozle investors and advertisers. But we'll see...


#noted

Comments